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Welcome!

to
UNLEASH YOUR INNER INFLUENCE
ONLINE INSTAGRAM TRAINING PROGRAM

This is a 6 week transformative social media program for aspiring and established influencers and entrepreneurs to confidently build their brand and effectively communicate their content to an engaged audience on Instagram. 

If your goal is to start or be better at building your business online and engage in a really authentic way, that can also lead to brand opportunities (which a number of our members have  already achieved since joining) then you are in the right place.

Ultimately we want you to create your own revenue stream from the effort that you are putting into your personal brand on Instagram.

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UNLEASH YOUR INNER INFLUENCE HAS ONE VISION IN MIND...

...and that is to unleash the potential of as many content creators, influencers, entrepreneurs and personal brands as possible!


Helping you scale your brand on Instagram and to monetise your passion or skill-set.

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280 Members

to-date...

We have
graduated over

(and counting...)

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GRAB OUR FREE CHECKLIST NOW:

12 Ways to Make Money as an Influencer

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FREE TRAINING on

How To Develop Your Personal Brand Strategy,
Grow An Engaged Instagram Following,
& Build the Business of YOU!


Join the waitlist and be the first to know when our doors open in March 2022.

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Meet the Founders

LAUREN AND PHI

Lauren, CEO and Co-Founder of Future Females, and Phi CEO and Founder of People Have Influence realised the daily requests for their knowledge to help people grow their Instagram  (personal and business) pages.

 

So, they decided to join forces in order to create a video-based, online program, to help as many people as possible, with their combined 18 years experience.

 

Ensuring that they build the program they ideally wish they had when they were first started their online businesses.

 

The tips and tactics that Phi used for her business to go from 0 to 10K in 2 years, and the tactics Lauren used on her personal brand page to go from 0 to 16K on her personal brand page -  are all shared in a teachable and replicable format.

 

They made it their mission to buy and do every online Instagram course they could find in order to make the best online course, at an affordable rate for everyone to be able to achieve their online business goals.

Phi McCann - CEO of People Have Influenc
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Join Our Online Program:

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6-WEEK ONLINE INSTAGRAM TRAINING PROGRAM

Our 6-week Online Instagram Training Program includes:​

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Teaching you everything from start to finish, in extreme detail to enable you to create, grow and monetise your personal brand and influence on Instagram.

 6 MODULES

WITH LIFETIME ACCESS TO YOUR PORTAL

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The exact tools that Lauren & Phi use in their businesses to grow their brands online.

DOWNLOADABLE TEMPLATES & WORKBOOKS

FOR YOU TO WORK THROUGH

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Including Deep Dive sessions with to keep you up-to-date with trends, algorithms and industry knowledge.

LIVE COACHING

WITH A PROGRAM MANAGER

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For you to connect and network with people on a similar journey to you - sharing your wins and experiences for collective learning.

COMMUNITY OF LIKE-MINDED PEOPLE

ON A SIMILAR JOURNEY TO YOU

Module Breakdown

MODULE ONE: FIRST IMPRESSIONS LAST (1 hour class)


1.1 What type of personal brand are you? 1.2 Stand out from the crowd, what makes you unique? 1.3 Your mindset 1.4 Introducing the Instagram Platform 1.5 Setting up Your Profile Professionally




MODULE TWO: YOUR PERSONAL BRAND STRATEGY (1 hour class)


2.1 The business of YOU strategy 2.2 Your 'Insta-crew' - who is in your 'insta crew'? 2.3 Your audience avatar 2.4 Your unique brand key messages & stories 2.5 Staying true to yourself




MODULE THREE: ATTRACTING YOUR AUDIENCE (1 hour class)


3.1 Your visual brand personality 3.2 Editing your images for quality & consistency 3.3 Your tone of voice 3.4 Captions coaching 3.5 Content planning 3.6 Content toolkit




MODULE FOUR: GROWING YOUR FOLLOWING (1 hour class)


4.1 Instagram growth strategy 4.2 Your daily growth action guide 4.3 Hashtags 4.4 The Three C's 4.5 Investing in growth




MODULE FIVE: ENGAGING WITH VIDEO (1 hour class)


5.1 Best practice video tips for personal brands 5.2 Structuring your Stories 5.3 How and when to go LIVE 5.4 Should I IGTV? 5.5 How to get to the front of an IG tray? 5.6 How and when shall I do Reels?




MODULE SIX: THE BUSINESS OF YOU (1 hour class)


6.1 Valuing your worth 6.2 Designing your media kit & rate card 6.3 Approaching brands 6.4 Platforms and marketplaces 6.5 Campaigns & ambassadorships 6.6 Selling on Instagram your own product & service, or others 6.7 Tracking & communicating your success





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  • In the first year of launching, 1/3 of our members went on to work with some of South Africa’s top Brands for influencer marketing, paid-for campaigns (including L’Oreal South Africa, Bioderma South Africa, Hisense South Africa, Zara… and the list goes on)

  • Every member has grown not only in confidence, but also seen their personal brands grow in followers, leads as well as paid-for brand opportunities

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Phi McCann and Lauren Dallas

It’s never too late to set up and start growing your personal brand.

Everyone starts from 0!

 
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Jess Campbell

The UYII course is a well rounded, brand building boot camp. I highly recommend it to anyone starting a business, a personal brand or someone wanting to brush up on the latest Instagram/Brand building tools needed to equip you with an action plan that will attract the audience you want.

If you want to be the best it is, 
in my opinion, a NO BRAINER.

@shopepiphany

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Riyanka Das

The UYII workshop was more than just a workshop or online course. Apart from the tips and tricks, this course has helped me to build connections and taught me to be comfortable in being myself- truest and most authentic.

 

Is there anything better than celebrating yourself which is the key to bring out the best in you. And I found it through UYII.

@foodfitnessengineer

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Jenny Lee-Noble

Phi and Lauren have the most incredible energy and depth of industry knowledge. They challenge you every week and give you no BS advice. If you put in time and effort to think through and implement Phi and Lauren’s strategies, you will achieve your brand’s goals. 

 

I started with content that I just enjoyed doing with 900 followers. By the end of the 6weeks I have 1255 followers, getting offers from businesses that I’m thrilled to be approached by, and a new found purpose in building my personal brand. This is an investment in yourself.

@jenny.leenoble

 
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Tam Hayward

Unleash Your Inner Influence was a fun, interactive & power course that helped me to really dive deep into creating the brand and online presence that I'm after. it was packed with helpful information and I had light bulbs go off constantly.

@haytamtam

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Jessica Cloete

I worked in Advertising for almost 7 years and I had to "sell" a lot of brands, products and services BUT I had never had to "sell" myself. This course gave me the time to explore what my brand was about, what I wanted to say and how I wanted to say it. It allows you to create an AUTHENTIC brand based on your vision and values. The course starts with the fundamentals and then moves you forward in order to grow your brand and your online presence as an influencer. The course is very well structured, the support is incredible and you honestly finish with a group of incredible contacts (and even some friends). I highly recommend this course!

@jessicacloetecoaching

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Dahna Johnson

I would highly recommend the UYII course for anyone looking to understand the behind-the-scenes techniques to being successful online whether it be for a personal brand or online store. I absolutely loved the way the course was structured and the personal interaction between the team members, it was very special to be able to share this journey with like-minded people. Lauren and Phi were fantastic and I learnt so so much from this course, they really got us to dig deep and understand why we wanted to be on this path before teaching us all the marketing techniques, while keeping it fun and exciting. You will gain not only lessons from this course, but confidence and inspiration!

@sunsaraboutique